Bracing for COVID-19: How We’ll Help Your Business Adapt

We’re hearing from a lot of business owners that they simply weren’t ready to adapt their business model & take their sales online. So many relied on trade shows, events, or foot traffic, strategies that aren’t working when so many are (responsibly) self-isolating due to COVID-19.  We’re living in a new world and there’s no […]

Three faceless individuals of different ethnicities and abilities as starting points for your Ideal Client Avatar

Create Your Ideal Client Avatar Today & Stop Wasting Money!

Marketing, without a clear Ideal Client in mind, is gambling with your business’ success. Crafting a message and image without a plan, is just hoping something sticks. But you don’t have anything researchable, or measurable, to work with. That means you can’t determine if you’re on the right track or making targeted improvements. Instead, you’re […]

Want to Strike Marketing Gold? Try Community Partnerships!

Community partnerships can increase your local reach and show your neighbors your value in their daily lives. And, when many local businesses struggle to find low-cost, value-rich marketing solutions, finding partners in the area can be a marketing goldmine for your success. Most have the experience of events, clubs, or nonprofits knocking on their doors […]

Should a Business Blog be Part of Your Marketing?

Many business owners question whether or not a business blog would have any value to their marketing efforts. That’s a completely fair question to ask! Let’s look at five reasons your business should start one.  1. Blogging Provides Free Value to Prospects Blogging provides you a unique opportunity to give extra value to both prospects […]

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